The Importance of SEO: If You’re Not First, You’re Last
The success of your business depends on online presence of your business, and online presence of your business depends on SEO strategy that you are using for your business. You might need dedicated Search Engine Optimization Service to make your website’s search engine optimization strategies successful. If you are looking for best Search Engine Optimization Service Provider, get in touch with Rayna Technologies, Best Digital Marketing Company based in Patna.
According to market research conducted by some digital marketers, 95% of all online experiences start with search engine, and out of those searches about 75% users never scroll past the first page. It means If your website is not ranking among top 10 results on search engine result page, you will not be able to drive traffic on your website. So Search Engine Optimization is very important for all types and all sizes business
What is SEO?
Search Engine Optimization is a set of activities that a digital marketer perform to improve the ranking of a website or webpage on search engine result page for a particular keywords.
In another word, Search Engine optimization is all about improve the visibility of your website or webpage on search engine result page(SERP).
How to optimize your SEO strategy?
Over the year search engine has become smarter and are being made more user-oriented. SEO companies like Rayna Technologies have been keeping close eyes on these changes so that they can save your website from any kind of penalty.
If you are not good in SEO follow these given steps to Successful Search Engine optimization
- Design a website that can easily crawled by search engines so engines can read your website.
- Compile your website with content that is user friendly and answering the search query of user in a best possible way.
- According to Google, speed of the website is one of the most important factors for ranking, so minimize loading time of your website or webpage.
- Keyword always plays an important role in rankling on search engine result page. Use proper keyword in Meta Title, Meta description and within content.
- Snippet/schema markup to stand out in SERPs improving your site to increase its visibility for relevant searches
- Optimize Images by giving proper Title, alt text and description of Image
If you done search Engine Optimization in a right way, 90% chances that your website will rank in top 10 results on Search Engine Result Page
Benefits of showing your website as a top result?
Top Result leads to more clicks, more clicks leads to more traffic, more traffic leads to more conversions and more conversions leads to revenue growth
1. Cost Effective
Search Engine Optimization Lower your marketing costs. When your website already ranks as top result on search engine, there is no need to run paid advertisement to drive traffic on your website.
2. Increase Traffic
As research shows that 95% online user start searching from search Engine and they also like to click on top ranking website of SERP. If your website has a top ranking, you can drive more traffic to your website
3. Increase Credibility
In current time, user trust search engine and they consider top ranking website as a better and trust worthy website for their search query.
4. Bypass Competition
Better Search Engine Optimization Strategy can put your company ahead of the competition. If two websites sell the same thing, the search engine optimized website is more likely to have more customers and make more sales
This is how SEO is important for your website. In this digital era your business will not success without Search Engine Optimization. A well defined and strategies SEO will definitely increase to visibility of your website and this will eventually increase the revenue.
Thankfully, many talented digital marketers, like myself, have the skill and expertise to assist your business needs and guide you to the top; literally.